community, video, files
  • joolsd

Video Monetisation

The Video Monetization Boom is now officially in full swing with Facebook following YouTube and giving advertisers a chance to get an incredible amount of traffic from video ads. Getting the eyes on the prize is what it's all about and with the number of hits many publishers receive with viral videos it looks certain that it's going to change the face of advertising as we know it. The Advertisers and Marketers are going to have a large slice of this video cake and for us lesser experienced marketers and advertisers does it mean that we should now stop and think for a moment before we go posting our favourite video of the day to our preferred blogs, groups and friends web spaces?



It is now both possible and financially viable for almost anyone to monetise their video content, but to be successful you need to understand just what the users are willing to pay for. Most online video is ubiquitous and is monetised through mass consumption and advertising. The other kind of content is niche served video which is well presented and the type of content costumers are looking for and willing to pay for. Content is of course the keyword here and you will need premium regularly updated content to keep viewers coming back to use the service you provide.



As a business model monetisation of video requires advanced video delivery platforms and payment gateway models. Almost all video content through online channels is monetised and the simplest model is usually through advertising revenue such as banner ads. Pay Per View models are popular and also offer better premium content. Pay to View models will have premium exclusive video content and no ads. A mix of subscription and paid services will no doubt be introduced soon and it may spell the end of free viewing on YouTube.

Just by authorising the presence of advertisements on your youtube videos is not going to make you rich but if you have a solid business model with good video content and a marketing plan then this type of monetisation and sharing the fees could certainly be successful. Viral videos and channels that are already seeing a high number of viewers will certainly see the benefits. For the casual user of channels on you tube and Facebook it is time to up your game if you're looking to make an impact with video monetisation.

Mass sharing of online video will no doubt continue and with it's huge growth in popularity this now means it is a medium ripe with opportunity with options that extend far beyond the scope of advertising. There are many tools and resources on the internet that you can use to create compelling visual content. Many of these tools are free and if we use our creativity there is no reason why we can't exploit this wonderful opportunity and cash in on video monetisation.



What we have to remember is that YouTube began serving us wonderful free video channels back in 2005. As with many evolving business in time it becomes more professional and mature with a wealth of monetisation options at its disposal it will surly begin charging for the privilege of using the service.

Joolsd



journals, Joolsd
  • joolsd

Video Sharing Websites That Pay

How many video's do you share in a day? How many in one week?

We share video's on Facebook every day, I share to Twitter, Blogger, Pinterest to name just a few. But wouldn't it be great if you had a platform that tracked your video shares and monetised with ppv or through ppc? If you know of any platforms that can do this then please let me know, I would love to hear from you.

I've been searching the web for some time now and although several platforms are offering this opportunity, being paid to share video content is still a relatively new experience. Here are several places worth signing up with that offer partnership deals, prizes and monetization.

You can upload original video content to Break and if your work is featured on their front page they will pay you up to $600. Content must be original and you can obtain a license to suit your needs.

Dailymotion offer a partnership service and will pay you up to an impressive 70% on ad revenue alone. They also have a streaming service you can add to your website to earn even more money plus you can also sell your own videos.

Waywire are a provider of cloud based video content curation solutions. Upload and share engaging video content to your website from hundreds of top quality sources.
Track your video with full analytics and powerful insights.

It has taken some time but YouTube now offer a partnership plus a full management and development platform to grow your business. If you have your own YouTube channel you can now also place ads on your videos. Facebook are very soon to follow suit if they haven't already.

I have a great tip for you here but you need to keep this to yourself. If you are looking to market a product then search for viral videos on YouTube and presuming you already have an account and you are signed up as a partner you will be able to contact the vender of the viral video. Offer them a % of sales if they let you place your ad on their viral video. It's a great way to market a product and a little secret to monetizing from other peoples videos.

MetaCafe offer a submission service and they will pay you if your video or short film receives enough views. However although you retain the rights to your work they are allowed to edit and change your work as they wish but it will still remain only on their platform, this also applies to people who view your work.


Other places worth considering are Project Ed who offer cash prizes. Upload to Stupidvideos where you can win Go Pro cameras and gear plus QuickSilver goodies and trendy clothing. Filmaka also offer cash prizes plus full community support. Our Stage are always looking for talent and offer competitions for musicians, singers and video makers. You'll find daily contests for video makers at Online Video Contests. They offer cash prizes and it is also a great way for you to get your work seen and at the same time see if your work is up to the mark. One other site to keep an eye on is MoFilm who offer filmmakers unique opportunities, contests and competitions all year round.

Please add your own finds to the list above of places to get paid for your video work. Or if you are able to develop a script such as monetized video sharing and know how to build such a platform I would also be interested in hearing from you.


community, video, files
  • joolsd

360 Degree Video Ads

If you want to show 360 degree video ads then your going to have to buy an expensive 360 degree camera. Or are you? There are other ways if your creative enough. You could even animate stitched together panorama stills with a photo editor much like this Instructables how to.
Or you could use an easily accessible program from QuickTime Virtual Reality that has been available for many years now. I doubt the effect would quite the same as a professional 360 cam but when it comes to budget and what's trending then these options just might be a way to get your ads seen in the right places.

Want to know what a 360 dg looks like well take a look at this video from YouTube.

Read the full article here.